Integrating principles
Author:
meena
David Weidner’s article ,is a well knit proposition.
Iconic bank brands that once infused courage , now instill fear,says Weidner.
An exact interpretation of the meltdown.
Ostentation, paraphernalia of exhibits,lavish display of products, a highly official environment, an unaccessible haughty bureaucracy, pretensions, and a show off of all work ,all busy, discarding the customers, discriminating the constituents according to their wealth has led to the debacle.
Citi bank,Lehman Bros,Merrill Lynch, and Wall Street Mutual ,have succumbed to such retentions.
Modesty, transparency,and focused approach have glorified G.P. Morgan, little known Schwab and Black Rock.
These banks are cautious in lending, have a clean balance sheet,and simple business models.
Slow and Steady wins the race ,is a common ,again a simple Maxim.
Maxims have not been simply issued. They are the outcome of experiences,engagements and effective interludes.
The one to one approach, personal contact,and cheerful dialogue are the fundamental requirements for any endeavour to prosper, to withstand the test of times.
A grocer’s shop. ,round the corner, has a personal touch, a human consideration ,professes simplicity ,includes pleasant reciprocals, which are sordidly missing in a huge mall,or super markets.
The gigantic scenario inspire awe, infuse fear, and initiates a solemn withdrawal.
The grocer ,is a human before us, knows what we need, gives the best quality items,tells us to buy more as he foresees a hike, refrains us from purchasing a particular commodity as it is a secondary degree.and finally exchanges enquiries of our family and well being.
We bid adieu ,with a smile and a satisfaction.
The cue or rather a clue for a business to thrive, to prosper ,is “Satisfaction”
“Satisfy your customer “should be the motto of every business.
Be it a inspirational Bank like Citi, a big automaker like GE, a super dis player like Wall Mart ,a huge industrial house like Arcelor-Mittal , the customer is important
We have to learn this extraordinary lesson from the grocer.
Management education in top universities becomes complete, wholesome by integrating simple personal
customer satisfactory approach.
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Tags: Business
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